
Storytelling Expert
Louisa Herridge is a four-time best-selling author and TEDx Speaker. She is a passionate and empowering writing coach who inspires and supports women to find their own power and success through using their story in business content, book collaborations and writing their own best-selling books.
Louisa does this by helping women to build their businesses by using her ‘Storytelling for
Success’ method to create inspiring and authentic content by tapping into their meaning
and purpose and using their story as a superpower to connect with their ideal clients.
Louisa also leads The Publishing Pod alongside her partner Jo Wildsmith, and works with
authors to support them in planning, writing, editing, and publishing their business non-
fiction books.
Session Title: Storytelling for Success: Building Trust & Credibility
Your story is your superpower. Learning how to use storytelling for success can help you connect with your audience, build trust, establish credibility, and grow your business with authentic content.
In this session, Louisa will guide you through her Storytelling for Success method. She’ll show you how to craft compelling business content, share your story with confidence, and use storytelling to attract your ideal clients.
This isn’t about just telling a story—it’s about telling the right story in a way that makes an impact.
🔑 What You’ll Learn:
✅ How to use storytelling for success to grow your business.
✅ The key elements of an impactful and authentic story.
✅ How to use personal experiences to build trust and credibility.
✅ Ways to incorporate storytelling into content, social media, and books.
✅ Practical steps to create engaging business content that connects with your audience.
This session is perfect for entrepreneurs, business owners, and aspiring authors who want to stand out, connect deeply with their audience, and share their story in a way that inspires and converts.